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Blu-ray Disc Production White Paper
Contents
Introduction
Preparing for the Next Generation
Blu-ray Disc Key Capabilities
Blu-ray Disc Physical Specifications
Disc Types
BD-ROM Technical Specifications
BD-ROM Terminology
BD-ROM Data Structure
Focus on HDMV
Focus on BD-J
Region Coding
Player Profiles
Content Protection
AACS Implementation Workflow
BD-ROM Production in Practice
Project Planning
Encoding
Interactive Graphics Preparation
Subtitle Production
BD-J Coding
Authoring - HDMV
Authoring - BD-J
Emulation and Quality Control
Premastering
Replication
Packaging
BD-ROM Production Workflow
Starting your BD-ROM Production Business
Sonic - The Leader in Digital Media
FAQs
Appendix A - Blu-ray Disc Resources and Information
Appendix B - Blu-ray Disc Glossary of Terms
Acknowledgements
SONIC® Blu-ray Disc Production White Paper Key Facts and Information to Help You Initiate Your Blu-ray Disc Production Business SONIC USA • 101 Rowland Way • Novato • CA 94945 • Tel: 415.893.8000 • Fax: 415.893.8008 SONIC BURBANK • 3500 West Olive Avenue • Suite 730 • Burbank • CA 91505 • Tel: 818.823.4000 • Fax: 818.823.4004 SONIC EUROPE • 22 Warwick Street • London • W1B 5NF • UK • Tel: +44 20 7437 1100 • Fax: +44 20 7437 1151 SONIC PAC RIM • 4F Shirokanetakanawa Station Building • 1-27-6 Shirokane • Minato-ku Tokyo 108-0072 • Japan • Tel: +81 3 6408 2811
SONIC® C O N T E N T S 2 Introduction ............................................................................................................................................................ Page 3 Preparing for the Next Generation ........................................................................................................................... Page 4 Blu-ray Disc Key Capabilities .................................................................................................................................. Page 5 Blu-ray Disc Physical Specifications ........................................................................................................................ Page 6 Disc Types .............................................................................................................................................................. Page 7 BD-ROM Technical Specifications ........................................................................................................................... Page 8 BD-ROM Terminology ........................................................................................................................................ Page 8 BD-ROM Data Structure .................................................................................................................................. Page 10 Focus on HDMV .............................................................................................................................................. Page 11 Focus on BD-J ................................................................................................................................................ Page 12 Region Coding ................................................................................................................................................. Page 16 Player Profiles ................................................................................................................................................. Page 16 Content Protection .......................................................................................................................................... Page 17 AACS Implementation Workflow ....................................................................................................................... Page 19 BD-ROM Production in Practice ............................................................................................................................ Page 20 Project Planning .............................................................................................................................................. Page 20 Encoding ......................................................................................................................................................... Page 20 Interactive Graphics Preparation ...................................................................................................................... Page 22 Subtitle Production .......................................................................................................................................... Page 24 BD-J Coding .................................................................................................................................................... Page 25 Authoring - HDMV ........................................................................................................................................... Page 26 Authoring - BD-J ............................................................................................................................................. Page 27 Emulation and Quality Control ......................................................................................................................... Page 28 Premastering ................................................................................................................................................... Page 29 Replication ...................................................................................................................................................... Page 29 Packaging ....................................................................................................................................................... Page 29 BD-ROM Production Workflow ............................................................................................................................... Page 30 Starting Your BD-ROM Production Business .......................................................................................................... Page 31 Sonic - The Leader in Digital Media ....................................................................................................................... Page 32 FAQs .................................................................................................................................................................... Page 33 Appendix A - Blu-ray Disc Resources and Information ............................................................................................ Page 35 Appendix B - Blu-ray Disc Glossary of Terms ......................................................................................................... Page 36 Acknowledgements ............................................................................................................................................... Page 36 BD-ROM Production White Paper 1.0 - 04/04/07
SONIC® I N T R O D U C T I O N 3 Congratulations! You’ve taken the first step to initiating your Blu-ray Disc production business! This white paper is a whistle-stop tour of the Blu-ray Disc format from its origins, through to why it’s needed, what it is, how it works, how you author titles, and how you can add production services to your business. It often uses SD DVD-Video as a context. Therefore, a certain level of DVD knowledge is assumed. Questions and Feedback If you have any questions about the content of this paper, please contact your nearest Sonic representative using the information provided below. We appreciate any comments or feedback you provide. If you have any questions, or have any suggestions on how any areas could be improved, please email your comments in confidence to whitepaper@sonic.com. About Sonic Solutions Sonic Solutions is the leader in digital media software, providing a broad range of interoperable, platform-independent software tools and applications for creative professionals, consumers, and technology partners. Sonic’s products include professional encoding and authoring systems used by Hollywood studios to create the most-advanced and highly interactive Blu-ray Disc, HD DVD, and SD DVD titles. Sonic has been the leading provider of digital media creation technology since the inception of digital media itself. Following on from SonicStudio - Sonic’s industry leading CD editing and premastering solution - Sonic was the first company to deliver a professional DVD-Video production workstation in 1996. Sonic’s Scenarist system has now been used to release over 4 billion DVD titles. A founding member of the HD Authoring Alliance, an association of top authoring facilities worldwide, Sonic is dedicated to accelerating the development of the authoring skills, capacity, and technological infrastructure required to support the rapid adoption of HD DVD. Working together, the HDAA have helped design and refine the optimum HD DVD workflow resulting in industry leading products like Sonic Scenarist ® and Sonic CineVision™. For more information Contact your regional Sonic representative for more information or visit the Sonic Web site www.sonic.com. • U.S.A. (West) • U.S.A. (East), Canada, & Latin America • Europe, Middle East, & Africa • Pacific Rim Terry Marshall - terry_marshall@sonic.com. Tel: +1.818.357.7825 Brian Murphy - brian_murphy@sonic.com. Tel: +1.415.893.7832 Richard Linecar - richard_linecar@sonic.com. Tel: +44 20 7437 1100 Terry Marshall - terry_marshall@sonic.com. Tel: +1.818.357.7825 You can also contact your nearest Sonic reseller using our online reseller locator: www.sonic.com/reseller © 2007 Sonic Solutions. All rights reserved. Sonic, Sonic Solutions, Roxio, InterActual, the Sonic Solutions logo, the Scenarist logo, the CineVision logo, Scenarist, DVDit, ExpressQC, StreamData, and CineVision are trademarks or registered trademarks owned by Sonic Solutions. Protected by U.S. Patents 6,065,010 and 5,812,790, and CN 95191159.7. Other patents pending. All other names and logos are the respective property of their owners. This white paper is protected by copyright law and international treaties. Unauthorized reproduction or distribution of any portion is prohibited by law. Content is subject to change without notice. This white paper is provided “as is” and without warranties of any kind. You assume all risk associated with your use of the information in this white paper, and Sonic is not responsible for any loss or damage that may result from or relate to any such use. BD-ROM Production White Paper 1.0 - 04/04/07
SONIC® 4 P R E P A R I N G F O R T H E N E X T G E N E R AT I O N Multi-level media market Today’s digital media market offers consumers a vast array of options for enjoying, sharing, and creating content, including cable/satellite transmission, the Internet, DVDs and CDs, and self-created digital video and photos. Empowered by digital technology, consumers are increasingly eager to use it on their own terms — to enjoy what they want, when they want it, where they want it. That presents both a challenge and an opportunity for the owners and distributors of content, as well as for the technology suppliers that serve them. Continued growth depends on constantly enhancing the consumer media experience with greater quality and interactivity while also enabling seamless play-anywhere convenience across all media platforms. With breathtaking image quality, sophisticated interactivity, Web connectivity, and dynamic content integration, Blu-ray Disc is ready for this challenge, offering all the next-generation ingredients required to thrive in a demanding multi- level media environment. The value of Blu-ray Disc In consumer markets like home video, success is driven by household penetration, and penetration is driven by value: providing a high-quality, reliable, and convenient experience for low cost. High value is what builds support from studios, manufacturers, retailers, and ultimately consumers. It’s been only a decade since the debut of DVD-Video, which offered compelling value and was rewarded with the most successful consumer electronics product launch of all time. Once again, the home video industry is on the verge of transformative change. This time the driver for technical innovation has been the promise of high definition picture, but high definition is just the start of what Blu-ray Disc has to offer. The combination of interactivity, connectivity, and dynamic content integration allows Blu-ray Disc to deliver excellent value, offering consumers an entertainment experience unlike any that has come before and creating new opportunities for the business, creative, and technical communities that serve the home video market. For Blu-ray Disc, one aspect of value is higher image quality, which is increasingly important as HDTV sets become more and more popular. Another is the format’s advanced interactivity, which allows far greater integration between the featured program — the “movie” — and associated controls and bonus features. Whether it’s changing languages, viewing picture- in-picture content, or bringing up bonus features like synchronized storyboards, you can do it all without interrupting movie playback by going to a separate menu. Blu-ray Disc also adds value to the media experience by keeping content fresh through Web connectivity and dynamic content integration. With Blu-ray Disc, synergy between the disc and the Web is available not only from the desktop but also from the set-top. That gives studios and other content publishers far greater opportunity to develop ongoing relationships with consumers through features such as unlocking bonus content, online commerce, and notification about sequels and other related products. A seamless transition Blu-ray Disc’s advanced capabilities are enabled by new technology that requires a fresh look at the infrastructure, skill sets, and workflow involved in production. For businesses with a stake in existing optical media, contemplating changes to established processes in order to accommodate a brand-new format may seem less pressing than day-to-day concerns demanding immediate attention. But in the current competitive environment, there’s no advantage to waiting before getting up to speed. Luckily, Sonic has been deeply involved in the Blu-ray Disc format since day one, both as a member of the Blu-ray Disc Association and as a close partner with leading studios and consumer electronics manufacturers. Our Blu-ray Disc expertise is unsurpassed, and we’ve built it into industry-leading HD tools such as Scenarist® and CineVision™. At the same time, we’ve dedicated ourselves to providing existing and potential customers the information they need to transition smoothly to a high definition world. Through seminars and trainings offered by the Sonic, and also with documents such as this white paper, we’re helping the industry prepare for the future of optical media. Your opportunity to take advantage of what we have to offer begins on the following pages... BD-ROM Production White Paper 1.0 - 04/04/07
SONIC® 5 B L U - R AY D I S C K E Y C A P A B I L I T I E S Stunning picture and audio quality is only part of what Blu-ray Disc has to offer. The combination of HD video, interactivity, connectivity, and dynamic content integration is what enables Blu-ray Disc to deliver an entertainment experience unlike anything consumers have experienced before. Blu-ray Disc’s key features include: Menus over video Menus, advanced interactivity, games, and player settings can all be accessed at any time without leaving the main video presentation and interrupting playback. For example, chapter menus can be viewed and the video content searched without leaving or stopping the main video presentation. Picture-in-picture: On-screen commentaries and documentaries Extra features, such as Directors commentaries or ‘Making- of’ documentaries, can be overlaid on top of the main video presentation to provide seamless playback of bonus footage and an enhanced viewer experience. Fig. 1 - Blu-ray Disc’s many features include pop-up menus and information overlays. Information overlays One or more layers of additional information can be added to enhance the viewing experience. Overlays can be switched on and off via a menu. Interactive games Blu-ray Disc’s Advanced Interactivity capabilities (enabled by the BD-J standard) enable the creation of highly interactive games that can be played on top or outside of the main video presentation. Integrated network connection All Blu-ray Disc players feature a built-in network port for connecting players to users’ home networks and the Internet. This connection can be utilized for downloading and displaying updated enhanced content, ecommerce opportunities, marketing communications, and downloading player firmware updates. High Definition video and codecs Blu-ray Disc supports a wide range of HD video resolutions including 720p, 1080i, and 1080p. The Blu-ray Disc specification features support for AVC (also known as H.264 and MPEG-4), VC-1, and MPEG-2 (HP@HL) video. Fig. 2 - Network connectivity transforms Blu-ray Disc into a dynamic multimedia carrier. High Definition surround sound audio and codecs Blu-ray Disc supports up to 7.1 channel surround sound. The Blu-ray Disc specification supports Linear PCM, DTS ®-HD, Dolby® Digital Plus, and Dolby® TrueHD (formerly known as MLP) audio. Improved subtitle support The Blu-ray Disc specification features support for 32-bit menu buttons and 8-bit subtitles enabling the inclusion of colorful and intricate button highlights and subtitles. Enhanced content protection The Advanced Access Content System (AACS) specification provides support for both digital and analog copy protection as well as copy management to enable users to distribute the content to a variety of other multimedia devices. BD-ROM Production White Paper 1.0 - 04/04/07
SONIC® 6 B L U - R AY D I S C P H Y S I C A L S P E C I F I C AT I O N S Blu-ray Disc is next generation technology continuing the evolution of optical media that began with CD and DVD. Using a standard 12cm disc, Blu-ray Disc achieves radical increases in capacity with the use of a violet (also know as blue) laser, enabling more efficient use of physical space on the disc’s surface. The Blu-ray Disc and DVD physical read-only specifica- tions are compared below. DVD-ROM (Read-only) BD-ROM (Read-only) Disc diameter Disc thickness Laser type Laser wavelength Track pitch Capacity (single-sided, single-layer)1 Capacity (single-sided, dual-layer)1 Capacity (max) Approximate optimum playback time (single-sided, dual-layer)3 Maximum data rate (data, 1x) Maximum data rate (video) 120mm 1.2mm (2 x 0.6mm) Red laser 650nm 0.74µm 4.7GB 8.4GB 17GB2 4 hours (SD) 10.08 Mbps 9.80 Mbps 120mm 1.2mm Blue laser 405nm 0.32µm 25GB 50GB 100GB2 13 hours (HD) 53.95 Mbps 40.00 Mbps Video compression technology MPEG-2 and MPEG-1 AVC (H.264), VC-1, and MPEG-2 Maximum picture resolution Aspect Ratios 720 x 480i (NTSC) 720 x 576i (PAL) 16:9 and 4:3 Audio compression technology Dolby® Digital, DTS®, MPEG Audio, and LPCM. Maximum audio resolution 96 kHz, 24-bit4 1920 x 1080p 16:9 and 4:3 Dolby Digital Plus, Dolby Digital, Dolby TrueHD, DTS-HD, DTS, LPCM, and MPEG Audio. 24-bit/192 kHz (6 channels)5 24-bit/96 kHz (8 channels)5 1 Using base 10 whereby 1GB = 1 billion bytes 2 Double-sided, double-layer 3 Assuming an average bit rate of 4.6 Mbps for SD DVD and 8.3 Mbps for BD-ROM 4 PCM Audio only 5 PCM, Dolby TrueHD, and DTS-HD only BD-ROM Production White Paper 1.0 - 04/04/07
SONIC® D I S C T Y P E S 7 The term ‘Blu-ray Disc’ covers a range of different disc types including read-only ROM discs containing interactive feature films, recordable discs, and re-recordable discs. A brief description of each disc type is provided below. Blu-ray Disc This is a generic term and brand used to describe all of the disc types covered by the Blu-ray Disc specification. BD-ROM (Read-only) Used for mass replication and distribution of interactive feature film titles, capacities range from 25GB (single-sided, single-layer) to 50GB (single-sided, dual-layer). Four-layer discs with a capacity of 100GB (double-sided, dual-layer) are also at the prototype stage (not in production at the time of writing). BD-R (Recordable) Used by desktop and laptop PCs for creating one-off BD titles or data back-up discs. Capacities range from 25GB (single- sided, single-layer) to 50GB (single-sided, dual-layer). BD-RE (Re-recordable) A re-recordable version of the BD-R disc used to record broadcast material in the living room, capacities range from 25GB (single-sided, single-layer) to 50GB (single-sided, dual-layer). Twin Format Disc Also known as a combination disc, this format is not approved by the Blu-ray Disc Association (BDA) and is currently unavailable. Developed by JVC, the twin format disc uses three layers to store both SD DVD and BD content enabling distribution of both formats on a single disc. The players are then able to read the relevant blue or red laser layer. The disc offers consumers the ability to purchase an SD DVD title now with the ability to use the disc in their new BD player when they upgrade without having to purchase a new HD title. This paper deals specifically with the BD-ROM format. Therefore, for the sake of accuracy, this term will be used for the remainder of the paper. BD-ROM Production White Paper 1.0 - 04/04/07
SONIC® 8 B D - R O M T E C H N I C A L S P E C I F I C AT I O N S The BD-ROM specification defines two standards – HDMV and BD-J. Therefore, a BD-ROM title can be one of three types - HDMV-only, BD-J-only, or an HDMV/BD-J combination disc (it’s worth noting that only one mode can be active at one time). Before we delve into detail, here is a brief description of each mode: • HDMV – High Definition Movie Mode. Think of HDMV as ‘DVD on steroids’. As well as featuring HD video and audio, HDMV titles include pop-up menus (on top of video), enhanced motion menus and slideshows, and animated buttons with selection and activation sounds. For an HDMV example, go down to your nearest retailer, a vast majority of commercial BD-ROM releases to date have been HDMV titles. • BD-J – BD-Java. In BD-J, almost anything is possible. BD-J is a Java-based mode that enables a raft of Advanced Interactive features including script-to-screen, storyboard viewer, picture-in-picture director’s commentary, and gaming to name a few. Before focusing on each mode in detail, it’s worth acquiring some rudimentary BD-ROM theory including a basic grasp of BD-ROM terminology and an overview of the BD-ROM data structure. Some Useful BD-ROM Terminology In order to understand the technical differences between each BD-ROM mode, and therefore the creative possibilities, it’s important to have a basic understanding of BD-ROM terminology. Some of the common terms are defined below. SD DVD terminology is sometimes used to provide an analogous example. • Clip – A discreet video and audio stream (including timing information) that is referenced by one or more Play Items. A Clip is similar to a VOB in SD DVD which is essentially a multiplexed file containing video and audio (and subtitles, but these aren’t stored in Clips). • Play Item – A continuous piece of video and audio content in a timeline that is made up of a single Clip or part of a clip. Play Items ‘point’ to Clips making it possible to use Clips more than once on a title without duplicating the video and audio file on the disc. • Movie Playlist – Similar to a PGC (Program Chain) in SD DVD, a Movie Playlist is a list of play items with in and out times. A BD-ROM title can contain up to 2,000 Playlists. • Playlist Mark – Similar to a Part of Title (PTT) in SD DVD, a Playlist Mark is an object in a Playlist that has a specific position (like a chapter point). • HDMV Movie Object – Similar to a Title in SD DVD. A Movie Object can be one of two types – a Movie Title or Interactive Title. Movie Objects execute navigation commands like links to Playlists or other Movie Objects. The navigation commands can be simple ‘Jump’ commands or logical decisions based on the value of player parameters (similar to GPRMs in SD DVD). An HDMV title can include a maximum of 999 Movie Objects. • Movie Title - A Movie Title is typically used for the playback of the main feature and includes interactive features like pop-up menus. Movie Titles support: - Sequential Titles – Simplest title type featuring a single playback path from start to end - Multi-path Titles – For example, credits in multiple languages, seamless multi-angle features, and multiple Playlists - Multi-title Disc – A disc where two different titles share clips or parts of clips. For example, a director's cut. • Interactive Title - An Interactive Title is generally used for extras such as biographies, commentaries, storyboards, and slideshows. This type of title is generally not “seek-able” on a timeline and chapters aren’t used. This is because you may have many branches and paths. One example of an Interactive Title is a browseable slideshow where the user can navigate back and forth among the slides without interrupting the background audio. Since the HDMV decoder deals separately with the graphics planes and audio data, audio in a browseable slideshow may play unsynchronized to the slideshow. • BD-J Object – A self-contained BD-J application used to provide basic and advanced interactive features to the viewer. See Focus on BD-J below for more information. BD-ROM Production White Paper 1.0 - 04/04/07
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